koya wrote:Hey there guys,
For my degree dssitation I am looking at trends within dubstep to see if it's possible to predict its future, and for this I need to do a little audience research.
There's not many questions there, If you'd take the time to fill out this questionnaire it would be much appreciated (deadline's looming), and as an added bonus, for anyone who completes it, I'll send them a copy of the latest finished koya tune (it's a banger!!)
1.How old are you? 30s
2.Are you male of female? - Male
3.How long have you been into dubstep? - 4 years
4.Who are you current favourite artists?
- Breakage, F -One, Kromestar, Dj Madd, Von D, Bar9, MRK1, Hatcha, Skream, DZ, Rusko, The Others, Caspa, Benga, Mala (Digital Mystics), Radikal Guru, Kode 9, Quantum Soul, Marlow, Itchy Robot, Trolly Snatcha, Rob Sparx, Clouds, Appleblim, Peverelist, Ramadanman, Burial, Matty G, Scuba, Martyn plus many more... lots of good artists out there.
5.Who were your favourite artists when you first became interested in the genre? RSD, LD, Sigha, RSD, Burial
6.Do you think the music has undergone much change since you first became interested in the genre? (If 'Yes' please go to question7, if 'No' please go to question
Yes, The music has changed.
7.In what way do you think that change has taken place?
As new talent gets thier footing, new sounds are made in new ways. the end result is new music. Everyone loves to dance, so dance music will always be.
8.Are there any areas of the genre that you anticipate change taking place? (If 'Yes' please go to question 9, if 'No' please go to question 10)
Yes.
9.How do you think this will happen?
Please refer to answer # 7
Artists/Producers only
10.How important do you feel the production quality of a dubstep track is?
You can benefit from asking this question to Djs too. The DJs are the ones who spend $15-$20 per 12 " record. Follow the $. The DJs are at one the end of the rainbow with the artists at the other. Quality is very important. times are tough. its not only about playing music for your people its also about re-selling the music as a commodity too. Why invest in a low quality product ? High Quality please. The audience/ customer is a very niche and discerning group to say the least.
11.Have you noticed any changes in the production of dubstep songs over time? (If 'Yes' please go to question 12, if 'No' please go to question 13)
Yes.
12.What were those changes?
Please refer to Answer # 7.
13.Do you make any other genre's of music, other than dubstep?
Yes.
14.How do think this influences the dubstep music you make?
The different styles sometimes blend together into new forms of music.
15.What advice do you have for a producer/DJ looking to make a full time career in the music industry?
My advise would be, good luck. If you have good music and have a relationship with a distributer or Mp3 site like beatport, you can sell your music. If you make vinyl its different than an Mp3. Distributing an Mp3 is much easier but thats another can of worms all together. If you want to be a good inde artist these days you got to have swag and play live gigs. you got to sell your t-shirts and stickers. You got to be in magazines and newspapers. You got to have a relationship with the fans and other artists/ labels. You got to have a relationship with record manufacturers and distributers if you want to make a living from music, you have to branch out into all forms of media (unless you are exptremely talented or very lucky signing a major deal with large $$$ pay off.)
The music industry is vry tough right now. If you don't tour and play live shows, its very difficult to make a living. I'm guessing only 50-75 people actually make a living from dubstep world wide. the major labels are crashing to the ground right now. The economics of music is changing from the inside out.
Gone are the days of Britney Spears where someone like her can sell millions of Cds in one week. Lady Gaga only sells a fraction of her what Britney did. The internet is changing everything and the verdict remains out. Its up to the artist to make it happen now. If you want to get paid, its about live gigs.
Its also critical that a good inde have a good manager/ publiscist. Its the publicist that gets you on the covers of magazines and works out the big exposure. Its very important to have good style and image too. your brand/ logo and the reputation of the artist is important (unless extremely talented.)
Thanks very much
Koya